Informativa sulla Privacy

Last updated: January 2026

This Privacy Policy explains how Rearow (“we”, “our”, “us”) collects, uses, discloses, and protects your personal data when you visit or make a purchase from Rearow.com.

We are committed to protecting your privacy and complying with the EU General Data Protection Regulation (GDPR) and applicable Italian data protection laws.

1. Data Controller

The data controller responsible for your personal data is:

Company Name: BRIGHT TIME LIMITED
Company Number: 07356524
Registered Address: 36 Hartfield Avenue, Brighton, England, BN1 8AE
Operational Address: Via Serrano, 23, 28001 Milano, Italia
Email: Support@Rearow.com
Phone: +44 7374 805970

2. Personal Data We Collect

When you use our website, we may collect the following types of personal data:

• Identity Data: Name, surname

• Contact Data: Email address, phone number, shipping and billing address

• Account Data: Login details (if you create an account)

• Order Data: Products purchased, order history, payment status

• Technical Data: IP address, browser type, device information

• Usage Data: Pages visited, time spent on site, interactions

• Communication Data: Messages sent via email or contact forms

Payment information is processed securely by third-party payment providers. We do not store full payment card details.

3. How We Use Your Data

We use your personal data to:

• Process and deliver your orders

• Manage payments, refunds, and returns

• Communicate order updates and customer support responses

• Create and manage user accounts

• Improve website functionality and user experience

• Comply with legal and tax obligations

• Prevent fraud and unauthorized access

4. Legal Basis for Processing (GDPR)

We process your personal data based on one or more of the following legal grounds:

• Contractual necessity: To fulfill your orders

• Legal obligation: Compliance with EU and Italian laws

• Legitimate interests: Improving services and preventing fraud

• Consent: For marketing communications (where applicable)

You may withdraw your consent at any time.

5. Sharing Your Data

We may share your personal data only with trusted third parties, including:

• Payment processors

• Shipping and logistics partners

• IT and hosting service providers

• Accounting and legal authorities when required by law

All third parties are required to protect your data and use it only for specified purposes.

6. International Data Transfers

As our company is registered in the United Kingdom, your data may be transferred outside Italy. When this occurs, we ensure appropriate safeguards are in place in accordance with GDPR requirements.

7. Data Retention

We retain your personal data only for as long as necessary to:

• Fulfill contractual and legal obligations

• Resolve disputes

• Enforce agreements

When data is no longer required, it is securely deleted or anonymized.

8. Your Rights Under GDPR

As an EU resident, you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request deletion of your data (“right to be forgotten”)

• Restrict or object to processing

• Request data portability

• Withdraw consent at any time

• Lodge a complaint with a supervisory authority in Italy

To exercise your rights, contact us at Support@Rearow.com.

9. Cookies

Rearow.com uses cookies and similar technologies to enhance your browsing experience. You can manage or disable cookies through your browser settings. For more details, please refer to our Cookie Policy.

10. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse.

11. Response Time & Support

We aim to respond to all privacy-related requests within 12 hours during our opening hours:

Monday – Friday: 09:00 – 17:00 (GMT+1)

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect legal or operational changes. Any updates will be posted on this page with a revised date.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: Support@Rearow.com
Phone: +44 7374 805970
Address: Via Serrano, 23, 28001 Milano, Italia